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Posted on: August 31, 2022

BETHANY BEACH LAUNCHES W.A.V.E. SAFETY AWARENESS CAMPAIGN

In a continuing effort to promote bicycle and pedestrian safety, The Town of Bethany Beach announces a new public awareness campaign called W.A.V.E for Safety in Bethany Beach.  W.A.V.E. stands for Wait/Watch, Assess, Verify, and Engage/Enter when considering traffic patterns and cross walks.  A series of videos was produced to better illustrate the initiative.  These videos can be seen on the Town’s YouTube channel: BethanyBeachGov.

According to NHTSA studies and the Office of Highway Safety, Delaware has one of the highest per-capita pedestrian fatality rates in the nation. Approximately 24% of all traffic fatalities involve pedestrians. To address this, the Town established a Bicycle and Pedestrian Safety Committee which was   instrumental in bringing the concept to fruition.  

The W.A.V.E. campaign is just one more way the Town works to provide a safe environment for its residents and visitors.  In the summer, the Bethany Beach Police Department regularly conducts safety check points to install bike lights and distribute informational flyers. The full-time officers work overtime running patrols geared towards bicycle and pedestrian safety and public awareness. For the 2022 season, the Town installed crosswalk notification posts at all high-volume pedestrian areas along Coastal Highway.

To view the video click here.  Please subscribe to the Town’s channel by clicking on the seal at the end of the video.  Once the channel reaches 1,000 subscribers, the Town can begin to stream concerts. Labor Day weekend begins the Saturday and Sunday concert schedule.  Start time for those is 7:30. Concerts take a break for the Boardwalk Arts Festival and resume on September 17th with Saturday and Sunday shows at 6 pm and Friday movies at dusk.    

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